Digital Magazines UX: to switch or not to?
With spiraling print costs it seems a logical move to offer print readers with an alternative medium. Naturally, nothing quite replaces the real thing (the print copy) so it’s important to connect and empathise with these readers. Conversations while asking questions like: why we doing it, when and how we plan to do it and [...]
Amazon’s mobile user experience
I recently bought a new Macbook Pro whilst visiting Boston (Boylston Street Apple store). Whilst there I wanted to buy a case sleeve for it. To protect my new baby of course. Unfortunately, the Apple Store’s choice was limited so decided to look at Amazon later. So while on my way home from work this week [...]
